Compare
ImportKit compared with other importers.
How ImportKit compares with full-store import apps and Shopify's own importer, including where they're ahead and what's coming very soon.
Heard in the Shopify community
Common import problems.
These come up again and again from merchants importing custom data. Each links to where it was said.
“Wrong or made-up types? Simply not imported. No notice, no error, just nothing.”Shopify Community
“By the time you fix the files you may as well have made the changes manually.”App Store review, 2025
“The risky part is noticing if unrelated fields or existing metafields changed during the same pass.”Shopify Community, 2025
Lightly shortened from public posts. Each quote links to its source.
Side by side
Feature comparison.
Only what matters for custom data. Features that are coming very soon are marked.
| ImportKit | Full-store import apps | Shopify's importer | |
|---|---|---|---|
| Metafield definitions and values | Yes | Yes | Product values only |
| Metaobject definitions and entries | Yes | Yes | Not offered |
| Blog posts | Yes | Yes | Not offered |
| Free row-by-row preview | Yes | Varies | Not offered |
| Your own headings | Matched for you | Usually fixed | Fixed template |
| Cancel and carry on | Yes | Varies | Not offered |
| Result for every row | Yes | Varies | Summary |
| How you pay | Per row, from $1.99 | Usually monthly | Free |
| Products, customers and orders | Coming very soon | Yes | Products and customers |
“Full-store import apps” is a category, not one product. Check each app's own docs for specifics.
Limitations
Where other apps are ahead.
Full-store apps already import products, customers and orders, and many run on a schedule. If you need that today, they're the better choice for now. Products, customers and orders are coming very soon to ImportKit.
- Products, customers and orders: coming very soon
- Scheduled imports: not offered
- Undo: the free preview takes its place
Try it on your own file.
Install free and run the preview. You'll know if it fits before buying credits.